Social Media

We Tried All the Best Pinterest Marketing Tips. Here's What Worked.
Pinterest

We Tried All the Best Pinterest Marketing Tips. Here's What Worked.

What you need to know about improving your marketing efforts on the photo-sharing site.
Kevan Lee
5 Ways Brands Can Use Periscope and Meerkat
Social Media

5 Ways Brands Can Use Periscope and Meerkat

As live streaming gains favor, PR and marketing pros can reap the benefits. Here are a few ideas.
When, How and Where to Promote Your Content on Social Media
Social Media

When, How and Where to Promote Your Content on Social Media

Promotion is just one part of the process, but it's a complex machine of its own.
Aaron Agius
Mastering LinkedIn, the Personal Branding Epicenter of the Internet
Take It From The Pros

Mastering LinkedIn, the Personal Branding Epicenter of the Internet

Some important best practices for developing your personal brand with the many opportunities the network offers.
Barry Feldman
The 100 Most Popular Emoji Hashtags on Instagram (Infographic)
Emoji

The 100 Most Popular Emoji Hashtags on Instagram (Infographic)

Hearts and smiley faces abound as audiences, by and large, prefer characters that 'express joy.'
Geoff Weiss
5 Strategies for Brands Playing Catch-up on Social-Media Marketing
Social Media

5 Strategies for Brands Playing Catch-up on Social-Media Marketing

Going from unknown to a player on social media requires daring and maybe the help of a hired influencer.
Eric Samson
WATCH: The Top 26 Video Categories That Dominated YouTube's First Decade
YouTube

WATCH: The Top 26 Video Categories That Dominated YouTube's First Decade

YouTube is capping off its tenth anniversary celebration with a video that seeks to capture the new wave of entertainment to which it has given birth.
Geoff Weiss
Feeling the Sting of Recent Rotten Reviews on Yelp?
Online Reviews

Feeling the Sting of Recent Rotten Reviews on Yelp?

Here are four strategies for how to turn things around.
Brian Moran
5 Reasons Social Media Is Not Working for You
Social Media Marketing

5 Reasons Social Media Is Not Working for You

Huge numbers of people are active on these networks, but many businesses fail at capturing their attention.
Kim Garst
What Matters More, the Quality or Size of Your Social Media Audience?
Take It From The Pros

What Matters More, the Quality or Size of Your Social Media Audience?

Should brands seek to bring on as many followers on as many platforms as possible?
Deborah Mitchell
Art or Theft? Famous Artist Sells Instagram Shots for $100,000.
Legal Issues

Art or Theft? Famous Artist Sells Instagram Shots for $100,000.

Richard Prince has outraged photographers.
Twitter Might Be the Most Important Customer Service Center You Have
Business Travel

Twitter Might Be the Most Important Customer Service Center You Have

As travelers turn to Twitter to complain about airline snafus and hotel hiccups, businesses are staffing up their social media teams.
Elaine Glusac
The Tools and Strategies You Need to Track Every Important Social Conversation
Customer Feedback

The Tools and Strategies You Need to Track Every Important Social Conversation

In order for companies and brands to excel at responding to their audience in a genuine way, they must first excel at social listening.
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