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Controversies

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News and Articles About Controversies

'Fit Mom' on Strategizing After Online Backlash
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One fitness entrepreneur explains how she’s using controversy – and a calm, steady hand -- to build a fitness movement.
April 14, 2014 in Leadership
Lululemon Messes Up... Again

Lululemon Messes Up... Again

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'You always hear the phrase that any PR is good PR. What we learned is that's not always the case,' the athletic clothing company's CFO admitted.
February 20, 2014 in Public Relations
How A&E Ducked the Duck Dynasty Controversy

How A&E Ducked the Duck Dynasty Controversy

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A&E suspended Phil Robertson from its most popular show over comments he made about homosexuality. In doing so, it missed an opportunity to let its customers decide.
December 19, 2013 in Business Management
The Man Behind the 'Bible of Bro Culture'

The Man Behind the 'Bible of Bro Culture'

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Rude, crude, sexist and often mean-spirited, David Portnoy's Barstool Sports has become a go-to for young men. But can Portnoy continue to cash in on controversy?
December 13, 2013 in Profiles
Could Rolling Stone's Boston Bomber Cover Be a Smart Marketing Move?

Could Rolling Stone's Boston Bomber Cover Be a Smart Marketing Move?

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For better or worse, controversy can draw attention to your brand.
July 17, 2013 in Branding
Fracking Boom Divides Small Businesses

Fracking Boom Divides Small Businesses

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While some small companies benefit from the growth of fracking, a controversial oil- and gas-extraction process, critics fear it could do more harm than good.
March 27, 2012 in Management & Operations
Inside the Mind of Go Daddy's Controversial Founder

Inside the Mind of Go Daddy's Controversial Founder

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Bob Parsons on his unapologetic approach to business and life.
April 5, 2011 in The 'Treps

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