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Overcome Short Attention Spans with 'Micro-Content'
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With consumers' attention span shrinking by the second, companies need to think quickly. One solution is micro-content.
April 18, 2014 in Marketing
Look Out: Joe Biden Is Now on Instagram

Look Out: Joe Biden Is Now on Instagram

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Fingers crossed for stylized brunch photos, artsy sunset shots and lots of selfies.
April 16, 2014 in Social Media
How 122-Year-Old General Electric Is Killing It on Social Media

How 122-Year-Old General Electric Is Killing It on Social Media

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You don’t have to be a sexy startup to succeed on social media. Look at how GE is changing the mind of its customers.
April 8, 2014 in Social Media
Post Smarter: The Best Times to Use Social Platforms (Infographic)

Post Smarter: The Best Times to Use Social Platforms (Infographic)

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Having the right content is great, but knowing the time of day when people are most receptive to posts is invaluable.
March 31, 2014 in Social Media
What Day of The Week Will Your Company Be Mentioned Most? (Infographic)

What Day of The Week Will Your Company Be Mentioned Most? (Infographic)

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A company analyzed one billion online company references to answer some of your burning questions.
March 24, 2014 in Marketing
Want to Avoid People? There's An App for That.

Want to Avoid People? There's An App for That.

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Cloak, which lets you locate your friends, enemies or frenemies, is the latest app making a splash.
March 21, 2014 in Social Media
How to Create a Live Event That Spurs Social Buzz

How to Create a Live Event That Spurs Social Buzz

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Leveraging a gathering in the physical world can have a ripple effect in the digital realm.
March 17, 2014 in Marketing
8 Ways to Get the Most Out of Instagram

8 Ways to Get the Most Out of Instagram

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The photo-sharing app can be an important tool to boost your brand's visibility. Here's how to make your Instagram presence shine.
March 17, 2014 in Social Media
3 Cool Ways to Print Your Instagram Photos

3 Cool Ways to Print Your Instagram Photos

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If you want your pictures in the physical world, these three businesses have you covered.
March 14, 2014 in Technology
This Woman's Massive Instagram Following Helped Her Launch a Business

This Woman's Massive Instagram Following Helped Her Launch a Business

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A New Jersey mom's journey from social media star to entrepreneur.
March 7, 2014 in Social Media
4 Ways Brands Can Hit the Social Jackpot With Instagram Direct

4 Ways Brands Can Hit the Social Jackpot With Instagram Direct

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Instagram Direct was launched late last year but only a handful of companies are utilizing it to grow their brand. Here we highlight how one business did it correctly and struck social-currency gold.
March 6, 2014 in Marketing
Women Dominate Every Social Media Network -- Except One (Infographic)

Women Dominate Every Social Media Network -- Except One (Infographic)

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Fewer men use fewer social media networks for fewer reasons, a new infographic shows.
March 4, 2014 in Social Media
Facebook Buys WhatsApp in Whopping $19 Billion Deal

Facebook Buys WhatsApp in Whopping $19 Billion Deal

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The social media juggernaut acquires the web-based messaging service in a stock and cash deal.
February 19, 2014 in News and Trends
The Latest Must-Stop for Celebs on a Promo Tour: Silicon Valley

The Latest Must-Stop for Celebs on a Promo Tour: Silicon Valley

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With television audiences diminishing as a result of newer digital mediums, celebrities are increasingly courting the tech giants of Silicon Valley on their recent promo tours.
February 19, 2014 in News and Trends
Instagram's 5 Tips for Better Marketing -- With Pictures

Instagram's 5 Tips for Better Marketing -- With Pictures

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The popular photo-sharing site has released findings on its business blog about the ways in which the most successful brands have engaged the visual community.
February 18, 2014 in Social Media
25 Ways to Make Your First Online Sale

25 Ways to Make Your First Online Sale

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Don’t let the simple concept of a first sale mislead you. Obtaining that first customer can sometimes be a long, arduous battle. Here's how.
February 18, 2014 in Sales
Facebook, Twitter or Instagram: Determining the Best Platform for Mobile Marketing

Facebook, Twitter or Instagram: Determining the Best Platform for Mobile Marketing

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Our marketing expert Jim Yu discusses how to best utilize social for mobile marketing.
February 12, 2014 in Online Marketing
This New Service Will Print Your Digital Photos for Free -- With a Catch

This New Service Will Print Your Digital Photos for Free -- With a Catch

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Kickstarter project Flag will print and send you physical copies of your digital photos at no cost, but there's a small catch.
February 7, 2014 in Apps & Software
At New Marc Jacobs Concept Store, No Money Will Change Hands

At New Marc Jacobs Concept Store, No Money Will Change Hands

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Does social media carry an intrinsic dollar value? At Marc Jacobs' latest pop-up store in New York, the designer is throwing money out the window entirely.
February 7, 2014 in Social Media
Facebook Is More Addictive and Widely Used Than Ever

Facebook Is More Addictive and Widely Used Than Ever

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There has been a lot of talk about Facebook losing its grip, but a new report released on the eve of its 10th anniversary shows Facebook is increasingly dominant.
February 3, 2014 in Social Media
HBO Hedges on Social Media to Reach 'Challenging' Demographic

HBO Hedges on Social Media to Reach 'Challenging' Demographic

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In an unprecedented move, the network uploaded the first two episodes of 'Girls' onto its YouTube channel this morning, hoping to engage the show's online fan base.
January 13, 2014 in Social Media
New Study Details Who Is Using Social Media and When

New Study Details Who Is Using Social Media and When

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These demographic statistics on Twitter, Facebook, LinkedIn and other sites can help you kick up your marketing a notch or two this year.
January 6, 2014 in News and Trends
Social Media Year in Review: 13 Must-Know Statistics from 2013 (Infographic)

Social Media Year in Review: 13 Must-Know Statistics from 2013 (Infographic)

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Keep these important details in mind when formulating your social-media strategy for the New Year.
December 23, 2013 in Social Media
5 Social Media Predictions for 2014

5 Social Media Predictions for 2014

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When developing or improving your social-media strategy in the New Year, keep these five trends top-of-mind.
December 16, 2013 in Social Media
The Secrets of the World's Most Successful Mobile Apps

The Secrets of the World's Most Successful Mobile Apps

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From Evernote to Instagram to Snapchat, here's a look at how these apps found their early success.
December 12, 2013 in Apps & Software

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