Human bias, when shaped by values and informed by experience, can be a form of wisdom that protects us from making poor decisions in today's AI-driven world.
Here's how you can use AI as a decision-making partner so you can think better, personalize at scale and operate like a larger team without losing your voice.
A journey only works when the interface guides it, because without clear patterns, users loop through pages without knowing where they're meant to go next.