If You Want to Start a Service Business for Women, Follow This Advice From Ellevest's Founder

Sallie Krawcheck explains how she built her brand.

learn more about Jen A. Miller

By Jen A. Miller

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Jen Hacker sits down with Sallie Krawcheck, founder of Ellevest, an investing firm for women, to talk about what it's like to start a woman-oriented business. She explains how she first realized the need for her business, as well as some of the unique difficulties and strategies that came along with it.

She also explains some of her bad ideas and how she managed to narrowly escape them. Then, she breaks down a few tips she uses to connect with her audience and customers that you can use to start your business, as well as the one memory that particularly defines her entrepreneurial experience.

Click play to learn more.

Related: How Volunteering in Haiti Inspired This Founder to Start a Business for Social Good

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Jen A. Miller

Entrepreneur Network Contributor

Jen Miller is a brand marketing consultant and content creator who specializes in strategic brand planning, content marketing and social media strategy. Her newest course Brand Camp is a training program that teaches women how to turn their passions into profitable brands.

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