Location-based marketing
BY Brian Honigman
New trends that are altering the way brick-and-mortar companies do business. Apple vs. Google Maps Battle Revs Up Local Search Options
BY Jonathan Blum and Alex Dalenberg
Maps are now a battleground for tech giants. Here are three things you need to know to get the most from marketing on mobile maps. Privacy of Location-Based Services on FCC's Radar
BY Mikal E. Belicove
The Federal Communications Commission is turning its attention to privacy issues surrounding the growing use by businesses of location-based services. How Location-Based Marketing Can Help You Connect with Customers
BY Jeanne Hopkins and Jamie Turner
Some real-world examples of how companies have successfully used these tactics and how you can too. A New Platform for Hyper-Local Marketing for Small Businesses
BY Jason Ankeny
With LocalVox, small businesses can promote deals, events and new services in their immediate neighborhoods. Four Rules for Location-Based Marketing Without Creeping Out Customers
BY Gwen Moran
Now companies can pitch location-based offers to smartphone customers instantly--and potentially make them feel uneasy. How Apple's Siri Could Destroy Local SEO
BY AJ Kumar
The emergence of voice recognition search tools could change the way mobile customers discover your business. Here's what you need to know now. How to Get Started with Location-Based Marketing
BY Jason Fell
Three tips for combining a consumer's interests and location in your mobile marketing efforts to help give your revenues a lift. Digital Agency Launches its Own Successful Mobile App
BY Michelle Goodman
Two co-workers convinced their boss to nurture a location-based app in-house.Play Video The Innovators: Foursquare's Dennis Crowley (Video)
The co-founder of a popular mobile app talks about how his company got started. A New Tool to Help Businesses Check Out Who's Checking In
BY Dan O'Shea
Geotoko helps businesses reach customers of every check-in app persuasion.Connect with Entrepreneur
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