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Craft an Effective 'About' Page in 3 Simple Steps

Craft an Effective 'About' Page in 3 Simple Steps

This page, which introduces you and your product to website visitors, can bring in new customers to your business if done well.
Is Your Website Acting as Customer-Repellent? Avoid These 5 Don'ts.

Is Your Website Acting as Customer-Repellent? Avoid These 5 Don'ts.

The last thing you want to do is cause your visitors to quickly leave your website, especially if it is due to something avoidable.
Sales on Mobile Are Booming, So It's Time to Think Small Screen First

Sales on Mobile Are Booming, So It's Time to Think Small Screen First

By adopting a strategy that caters to smartphones, you'll attract a whole group of customers who may be frustrated with other businesses.
Focus on the Big Picture, and Your Website Will Thrive

Focus on the Big Picture, and Your Website Will Thrive

Even with all the changes to SEO, search still plays the biggest role in whether visitors land on your page.
Why You Shouldn't Implement This New, Trendy Design on Your Website

Why You Shouldn't Implement This New, Trendy Design on Your Website

Having your content aligned horizontally will backfire and cause visitors to view less of your content.
Responsive Website or Mobile App: Do You Need Both?

Responsive Website or Mobile App: Do You Need Both?

Surely, both platforms offer benefits, but should one be prioritized over the other?
Foster Organic Traffic in a Crowded Internet With These 6 Steps

Foster Organic Traffic in a Crowded Internet With These 6 Steps

For new and established businesses alike, organic traffic is a precious resource, and building it can seem insurmountable.
5 Secrets to Make Your Website Copy 'Pop'

5 Secrets to Make Your Website Copy 'Pop'

With the Internet full of websites, it is hard to get people to find your business and engage with it. Here are five tips on how to make your website copy come alive.
The 4 Necessary Elements of Your Business' Online Face

The 4 Necessary Elements of Your Business' Online Face

Whether you've yet to build an online presence or it is lacking, follow this guide and start gaining customers.
7 Secrets to Designing a Business That Gives You Ultimate Flexibility

7 Secrets to Designing a Business That Gives You Ultimate Flexibility

Your venture doesn't have to take over your life. Follow this list and have the time to do the things you want.
Drive Sales With a Website That's Adapted for an Evolving Online Space

Drive Sales With a Website That's Adapted for an Evolving Online Space

Develop a winning web strategy with these six suggestions that should pull in more customers.
Orphaned and Homeless, How This Self-Taught Techie Founded a Multi-Million Dollar Empire

Orphaned and Homeless, How This Self-Taught Techie Founded a Multi-Million Dollar Empire

Jason Wolfe's leading e-tail venture, GiftCards.com, took shape while he was living in his car and teaching himself to code with books checked out of the library.
Try These Tools to Supercharge Your Website Visitor Engagement

Try These Tools to Supercharge Your Website Visitor Engagement

A look at comprehensive solutions for boosting website visitor engagement, communications and conversions.
12 (Mostly Free) Web Tools for Entrepreneurs

12 (Mostly Free) Web Tools for Entrepreneurs

Celebrate your independence with these services, which come at the best price.
Build Your Email List With Distraction-Free Landing Pages and 3 Other Techniques

Build Your Email List With Distraction-Free Landing Pages and 3 Other Techniques

Email beats out social media for gaining customers, and more people are expected to have addresses in the next few years.
Stumped? 4 Innovative Ways to Come Up With Blog Topics.

Stumped? 4 Innovative Ways to Come Up With Blog Topics.

Often entrepreneurs want to blog to help boost their online presence but are unsure what to write about. To get the wheels turning, here are four thought-provoking questions.
Does Your Startup Have a Strategy?

Does Your Startup Have a Strategy?

The way you make six key decisions can determine your new company's fate.
The 5 Secrets to a More Readable Website

The 5 Secrets to a More Readable Website

If you provide a great user experience, your website visitors may eventually convert into leads and make purchases.
The 6 Best Ways to Build Website Traffic

The 6 Best Ways to Build Website Traffic

If you want to build your e-business, you've got to attract visitors to your site. Read on to find out which traffic builders really work.
The 10 Most Deadly Mistakes in Website Design

The 10 Most Deadly Mistakes in Website Design

If you can manage to avoid these 10 mistakes, you'll be well on your way to a site that attracts visitors and makes them want to stick around.
When Designing a Web Site, Do Our Brains a Favor and Keep It Familiar

When Designing a Web Site, Do Our Brains a Favor and Keep It Familiar

When things don't meet our expectations, we have to create new mental models, which may hurt your bottom line.
101 Different Types of Web Content For Building Your Site

101 Different Types of Web Content For Building Your Site

Think blogging is the only type of content marketing? Think again. Here are 100 other categories of things you can create.
The Basic Building Blocks of a Website, and Their Costs

The Basic Building Blocks of a Website, and Their Costs

If you're looking to set up a new home on the internet, should you do it yourself or hire additional help?
This Big Mistake Can Hurt Your Site's Search Rankings

This Big Mistake Can Hurt Your Site's Search Rankings

Online marketing expert John Rampton talks SEO and outlines one mistake to avoid at all costs.
City-Specific Domain Names to Be a Boon for Local Business Owners

City-Specific Domain Names to Be a Boon for Local Business Owners

New web addresses with endings such as .london and .nyc will amplify the online presence of local businesses.

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