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Branding

Entrepreneur Radio

Discover Untapped Talent and Find Fresh Branding Ideas

Discover fresh branding ideas and employee talent with Lovell Corporation CEO Kelly Lovell and founder and CEO of BrandTwist, Julie Cottineau.
Branding

6 Lessons From a London Fashion Legend on Building a Cult Brand

Melanie Ward ushered in a new mood of raw imagery in the 1990s, helping to build some of the era's most iconic brands, including Helmut Lang and Calvin Klein.
Branding

Why MailChimp's Insane Fake Ad Campaign Paid Off

The company's 'Did You Mean MailChimp?' helped the email marketing platform reach 334 million people.
Video

A Beginner's Guide: 6 Ways to Use Video to Amplify Your Brand Presence

Whether you need to grow your personal or professional brand, video is a great way to get started.
Branding

5 Easy Exercises to Find Your Brand's Voice

It's what every consumer should hear whenever and wherever they encounter your product or service.
Entrepreneurs

Why I Am Killing a Startup That Has Over 100,000 Customers

Having sold a startup for $1 million, this founder knows the importance of looking past short-term success.
Instagram

Instagram Analytics: Which Metrics Really Matter?

These key figures can help you measure your reach and make smart moves that engage audiences to interact with your brand.
Brands

5 Steps to Becoming a More Recognizable Brand

Grow your business with these simple tips.
Gary Vaynerchuk

What Gary Vaynerchuk Learned by Experimenting on Himself

Gary Vaynerchuk is half man, half brand, half digital experiment. And somehow, that all adds up.
Never Settle Show

Don't Just Sell a Product, Sell an Idea

The founders of Motto chat with Mario Armstrong about the importance of investing in your business idea.
Branding

Why It's Important to Build a Personal Brand -- and How You Can Do It

Make your social brand authentic and fun and your audience will notice.
Digital Marketing

The Rise and Continuing Evolution of the Digitally Native Vertical Brand

Technology, social sharing and shifts in buying behavior are transforming retail.
Crowdsourcing

5-Step Guide to Crowdsourcing Like a Pro

Make sure your audience loves your product before you even make it.
Domain names

4 Reasons to Consider a Domain Name Change for Your Startup

New top-level domains are going to be the digital real estate of the future.