Social Marketing

As Social Media Evolves, Do Marketers Need to Jump on New Platforms Like TikTok?
Social Marketing

As Social Media Evolves, Do Marketers Need to Jump on New Platforms Like TikTok?

When a new platform like TikTok comes around, plenty of people get drawn to the new medium and marketers follow suit, without always thinking about whether that's in the best interest of their brands.
Carlos Gil | 4 min read
Social Video Throwdown: Pinterest Enters the Ring With Facebook and Twitter

Social Video Throwdown: Pinterest Enters the Ring With Facebook and Twitter

More options for video marketing can only be good news for marketers.
Aaron Agius | 5 min read
5 Tips for Running Your Best Social Media Campaign Ever

5 Tips for Running Your Best Social Media Campaign Ever

Follow these strategies, engage with your customers and you are bound to succeed.
Juliet Carnoy | 3 min read