AI is kind of the second coming of software, which has gained significant momentum in the last few years, acting as personal assistants for some, while processing business transactions and providing technical services to others
In the current situation, it is imperative for advertisers and publishers to understand changes in consumer habit and make strategies accordingly
When a new platform like TikTok comes around, plenty of people get drawn to the new medium and marketers follow suit, without always thinking about whether that's in the best interest of their brands.
The new-age customers, crave personalised experiences and desire meaningful interactions with the brand
From AI to Social media, we bring you the tricks of using technology to get in touch with your customers in minimal investment
More options for video marketing can only be good news for marketers.