How to Get Booked in the Media and Get Publicity for Your Business

Author Jill Schiefelbein chats with two media experts -- Jess Todtfeld and Kate Delaney -- who provide great tips for getting booked in the media.

Free Book Preview Winfluence

Get a glimpse of how to influence your audience’s buying habits using traditional and unconventional influencer marketing techniques.
Professional Speaker and Business Communication Expert
3 min read
Opinions expressed by Entrepreneur contributors are their own.

This video is part of a series brought to you by Entrepreneur’s book division, Entrepreneur Press, the publisher of Jill Schiefelbein’s book Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business.

In this Dynamic Communication , author Jill Schiefelbein chats with two media experts -- Jess Todtfeld and Kate Delaney -- who provide great tips for getting booked in the media. Todtfeld holds the Guinness World Record for being interviewed the most times in a single day, and Delaney is an Radio Personality. Combined they give two amazing tips for how to be newsworthy and how to get booked in the media. Perfect for entrepreneurs, solopreneurs, , managers, leaders, marketing teams, sales teams, PR teams and more.

  • How do you become newsworthy?
  • What is the biggest mistake entrepreneurs make in approaching media?
  • How do you approach editors and producers for a press appearance?
  • What word should you use at the beginning of an email pitch to the media?

Learn the answer to these questions and more in this video with these two media superstars.

Want to see the full interviews with Todtfeld and Delaney? It's 50-plus minutes of brilliance where they breaks down everything you’ve ever wanted to know about the media landscape, getting booked in the media, getting press and more! And you can get these interviews with the book. Learn more below.

Todtfeld and Delaney's interview excerpts are featured in Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business Chapter 12: Hot Off the Presses: Media, Stories, and Spreading the Word.

In this 27-video series, the author of Dynamic Communication: 27 Strategies to Grow, Lead, & Manage Your Business, Jill Schiefelbein, interviews stand-out companies and entrepreneurs to bring you great bites of information to help improve your communication and drive results. You can access 12-plus hours of content -- the full interviews for each of these 27 brilliant minds -- by purchasing Dynamic Communication: 27 Strategies to Grow, Lead, & Manage Your Business and accessing the book’s bonus site.

Watch more videos from Jill on her YouTube channel and buy the book at Amazon.

Entrepreneur Network is a premium video network providing , education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical and provides partners with distribution on Entrepreneur.com as well as our apps on Amazon FireRoku and .

More from Entrepreneur

Our Franchise Advisors will guide you through the entire franchising process, for FREE!
  1. Book a one-on-one session with a Franchise Advisor
  2. Take a survey about your needs & goals
  3. Find your ideal franchise
  4. Learn about that franchise
  5. Meet the franchisor
  6. Receive the best business resources
Discover the franchise that’s right for you by answering some questions about
  • Which industry you’re interested in
  • Why you want to buy a franchise
  • What your financial needs are
  • Where you’re located
  • And more
Whether you want to learn something new, be more productive, or make more money, the Entrepreneur Store has something for everyone:
  • Software
  • Gadgets
  • Online Courses
  • Travel Essentials
  • Housewares
  • Fitness & Health Devices
  • And More

Latest on Entrepreneur