Why Your 'Great Idea' Actually Sucks

Don't get caught up in coming up with the next big idea.

Grow Your Business, Not Your Inbox

Stay informed and join our daily newsletter now!
Entrepreneur Network Contributor
2 min read
Opinions expressed by Entrepreneur contributors are their own.

Everyone wants to come up with the next Uber, or . But, if Entrepreneur Network partner Patrick Bet-David has to choose between someone with a great idea and someone with great sales skills, he's taking the salesperson every time. Why? 

Well, look at the history of great businesses. didn't start McDonald's, but he learned how to sell the fast food restaurant and made far more in his life than the actual McDonalds brothers. couldn't code like Steve Wozniack, but he knew how to sell Apple, and his estate is worth far more now than Wozniack's.

Facebook, Tesla and more. Each time, it seems like the great salesperson ends up earning more than the person who created the great idea to start with. 

Watch the to learn more about the relationship between great ideas and great sales techniques.

Related: 8 Important Skills You Can't Learn in School

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Amazon FireRokuApple TV and the Entrepreneur App available on iOS and Android devices.

Click here to become a part of this growing video network.

More from Entrepreneur

We created the Start Your Own Business (SYOB) course to help you get started on your entrepreneurial journey. You will learn everything you need to know about testing the viability of your idea, writing a business plan, raising funds, and opening for business.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Are you paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.

Latest on Entrepreneur