An Entrepreneur Editor Shares How to Get Press Coverage for Your Business

In this video, Entrepreneur's Liz Webber shares the right way to pitch your business.
1 min read

Getting press coverage for your business isn’t as hard as it sounds. Just take it from Entrepreneur's Insights Editor Liz Webber. In this video, Webber answers the burning question: “How do I get news coverage for my business?”

Related: 5 Ways to Get Media Coverage as a Startup

For starters, research the publications you’d like to appear in to get an understanding of the types of stories they publish. Then, find the right reporter who covers the topic of your business or pitch. (That way you’re not blasting off emails that won’t go unread.) After doing these few things, your two steps closer to getting coverage for your business.

Related: How to Write a Great Pitch Email

To learn more, click play.

More from Entrepreneur

Get heaping discounts to books you love delivered straight to your inbox. We’ll feature a different book each week and share exclusive deals you won’t find anywhere else.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Are you paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.

Latest on Entrepreneur