Mobile Apps

News and Articles About Mobile Apps

How Mobile Tech and Social Media Are Merging to Change the Shopping Experience
Social Media Marketing

How Mobile Tech and Social Media Are Merging to Change the Shopping Experience

The near ubiquity of smartphones and the irresistible lure of social media are upending how retail is done, all over the world.
Oren Levy
Little Interest From Software Developers in Microsoft's New Apps Plan
24/7 Tech

Little Interest From Software Developers in Microsoft's New Apps Plan

To boost sales of its phones and new operating system, Microsoft said it would provide tools to make it easier to design apps for Windows based on apps that run on Android or Apple.
An App That Engages Customers Is Not Automatically an App That Makes Money
Mobile Apps

An App That Engages Customers Is Not Automatically an App That Makes Money

Deep analytics combined with good intuition for customer behavior are required if the app is to actually result in more sales.
Brett Relander
The Future of Social Is Messaging Apps, But How Do Brands Fit In?
Messaging apps

The Future of Social Is Messaging Apps, But How Do Brands Fit In?

The explosion of mobile computing has led to one particularly important outcome for our discussion – chat apps have grown at an even faster pace than mobile.
Brian Honigman
Lies App Developers Tell to Acquire Your Business
App Developers

Lies App Developers Tell to Acquire Your Business

Five scenarios to watch out for, to make sure you're getting what you pay for.
Rahul Varshneya
This App Wants to Be Your One-Stop Shop for Hotel Services
Business Travel

This App Wants to Be Your One-Stop Shop for Hotel Services

To streamline the hotel experience, MobileSuites might be worth checking out.
Tweak Your Mobile Marketing With These Can't-Miss Strategies
Mobile Marketing

Tweak Your Mobile Marketing With These Can't-Miss Strategies

Mobile has surpassed desktops for online shopping. Marketers need to adjust.
Brett Relander
Here Are 12 Must-Use Apps for Marketers
Marketing

Here Are 12 Must-Use Apps for Marketers

From content distribution to social listening, here are the apps marketers need to be using right now.
Dan Newman
The 3 Stakeholders That Make for Meaningful Connectivity
Mobile Apps

The 3 Stakeholders That Make for Meaningful Connectivity

If your company makes devices for connected life, you should be thinking about more than just consumers.
Kevin Young
3 Essentials for Marketing Your Mobile App
Marketing Strategies

3 Essentials for Marketing Your Mobile App

A discouragingly high percentage of apps fail to make money. Poor marketing is often the reason.
Pratik Dholakiya
Do You Have What It Takes to Be an 'Appreneur?'
Apps

Do You Have What It Takes to Be an 'Appreneur?'

Entrepreneurs trying to break into the app industry are presented with their own set of challenges. '
Gilad Bechar
Food Startup Takes Delivery Logistics to a New Level
Food Businesses

Food Startup Takes Delivery Logistics to a New Level

Backed by famed restaurateur David Chang of Momofuku, Maple aims to get high-quality food on your doorstep in under 30 minutes.
Catherine Clifford
How to Build a Consumer App Your Customers Will Want to Download
Apps

How to Build a Consumer App Your Customers Will Want to Download

Customers want an app simple to use that makes doing business with you easier.
Murray Newlands