DJ Waldow
Bio
DJ Waldow is a writer, blogger, speaker and co-author of The Rebel’s Guide to Email Marketing (Que Publishing, 2012). He is Digital Marketing Evangelist at Marketo, a San Mateo, Calif.-based marketing automation software company.
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Latest
Want to Make Email Subscribers Unhappy? Do These 6 Things.
No one, and I mean no one, enjoys poor email etiquette. If you are making these mistakes, you are quickly losing customers.
7 Tips to Make Your Email Marketing More Mobile-Friendly
As more people go mobile, consider these important suggestions to make sure people are opening your emails on their smartphones.
The Keys to Writing Reminder Emails That Work
When done right, reminder emails can be the perfect prompt to get a subscriber to take action.
No, Gmail's Promotions Tab Didn't Just Kill Email Marketing
Slow down. Take a breath. Marketers don't need to panic over Google's new e-mail feature.
Why Marketers Should Stop Worrying and Learn to Love the Unsubscribe Button
Losing some subscribers can be better than having your messages marked as spam.
How to Write Better Email Subject Lines
Take these steps to get more people clicking on your marketing messages.
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