Leonard Sherman
Bio
Sherman is the author of If You’re In A Dogfight, Become A Cat: Strategies For Long-Term Growth, published by Columbia University Press, which was selected as the Business Book of the Year by Strategy + Business Magazine in 2017. He frequently contributes to Forbes, Entrepreneur Magazine, Wired, The Financial Times, The Economist and other business publications
Prior to his academic pursuits, Sherman was a Senior Partner at Accenture, where he provided management counsel to CEO’s in a variety of industries, served as the president of two business units, and helped launch the firm’s corporate venture group as a General Partner, serving as a board member for five technology-based startups.
Prior to these positions, Sherman was a managing partner of J. D. Power and Associates, where he led the firm's management consulting practice, and was a partner at Booz, Allen & Hamilton with responsibility for its U.S. automotive practice. Sherman has a BS in aeronautical engineering, and an MS and Ph.D. in transportation systems from M.I.T.
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
The Secret To Peloton, Apple, Netflix, and Tesla's Growth: It's Vertical Integration
Instead of just focusing on one thing, these companies are building and mastering every part of the market themselves.
Savvy Startups Like Casper and Brandless Are Investing in Brand Image First -- and You Should, Too
Product used to be king, but in today's fast-moving, copycat-filled world of business, a strong identity can be the key to success.
More Authors You Might Like
-
Rachel Sterling
Chief Marketing Officer
-
Sherin Shibu
News Reporter
-
Hope Horner
CEO of Lemonlight
-
David James
Staff writer
-
Derrick Ableman, CFE
Marketing Manager at Northeast Color
-
Amanda Breen
Senior Features Writer