Mel Carson

Bio

Mel Carson is founder of Delightful Communications, a Seattle-based social-media-strategy, digital-PR and personal-branding consulting firm. He is co-author of Pioneers of Digital and speaks about digital marketing and communications at conferences globally. He spent seven years at Microsoft as its digital-marketing evangelist.

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Latest

Branding

5 Ways to Make Your Personal Branding Statement Stand Out

If you have a LinkedIn account, you have a brand statement. But does it make you easily discoverable and motivate others to connect?

Branding

3 Crazy-Simple Ways to Make Your Personal Brand Stand Out

Making a name, and an image, for yourself isn't all that hard. Focus on a few key areas to create a personal brand that stands out -- in a good way -- from all the others.

Branding

People Want to Know and Like You. Invest in Your Personal Branding Now.

When potential customers come along, be sure to greet them online in a way that leaves them no alternative but to get behind you and follow along.

Thought Leaders

The Road to Entrepreneurship Is a 10-Year Journey: CEO Success Stories From Silicon Valley

The CEOs of Ustream, BrightEdge and Zuora recently listed three 'crossroads' they had to expertly maneuver, to find that success.

Starting a Business

5 Tips for Finding and Keeping a Good Mentor

Not being afraid to ask is the first hurdle you'll face.

Operations & Logistics

4 Alternative Metrics to Evaluate Your PR Campaign's Success

We've moved oh so far since the days of limited information about PR placements.

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