About Rocco Sannelli
Rocco Sannelli is director of marketing at 1-Page, a company that offers a human-resources platform that engages and assesses job candidates beyond resumes, including with gamification. A former brand manager for P&G in Europe, he worked in business school on research projects with IBM and SAP about user engagement through gamification.
More From Rocco Sannelli
Candidates can shine not just by presenting descriptive data like a resume of accomplishments but predictive data such as plan to solve problems for a prospective employer.
The approach nets more engaged applications when integrated into a challenge-based hiring process.