Marketing - Page 3

Your marketing strategy can make or break your business. Here, discover tips for success when it comes to brand identity, customer engagement, social media presence and more.

Marketing

Ensure Customer Loyalty By Hyperfocusing on These Customer Needs

Meeting the customer's needs doesn't always mean they'll come back. You have to know what makes them feel successful more than they do.

Starting a Business

Entrepreneur+ Subscribers-Only Event | April 17: This Couple Turned Their Unconventional Thinking Into a Million Dollar Business — Here's Their Advice to New Entrepreneurs

You can get Entreprenur+ for free! Use code 1FREE and get access to all member benefits, including our next Subscriber-Only Event with the founders of one of the fastest-growing direct-to-consumer brands.

Innovation

What Big Brands Can Learn From Mom & Pop Shops to Connect With Their Customers

As early adopters and adept users of technology, small retailers have some valuable lessons to offer their larger peers.

Branding

How to Maintain Brand Authenticity in an Increasingly Skeptical World

What does it mean to be truly authentic, and how do you convey authenticity to consumers? Here's what you need to know.

More Posts on Marketing

Business Solutions

4 Ways to Build a Strong Online Brand (Despite the Chaos of the Internet)

Building trust and influence in a digital world is an ongoing process, and embracing these trends will help you navigate the ever-changing landscape of personal branding.

Starting a Business

The Most Successful Entrepreneurs Know How to Say 'No.' Here's the One Exercise You Need to Learn This Skill.

There's a robust correlation between success and having the ability to say "no" to opportunities that don't serve you. Here's how can learn how to master the art of saying "no," too.

Marketing

How to Harness AI for a Competitive Edge in Marketing

Small businesses can leverage AI to create immersive experiences and foster a culture of innovation, promising a future of unparalleled customer connections.

Growing a Business

This One Thing Is the Secret to Higher Email Open Rates

Your subject line matters, but it's not the most important part of your email. Here's what gets people to open your messages every time.

Marketing

How to Choose the Right AI Partner for Your Business

A capable AI partner should provide easy integration for an efficient and cohesive advertising ecosystem, ensuring that all parts work harmoniously together.

Marketing

You'll Never Succeed in a Complex Market Unless You Try These Strategies

Complex industries offer opportunities in market needs, potential profitability and expansion opportunities — but the key to being successful is developing and supporting a clearly differentiated value proposition that separates your organization from potential competitors. Here's how to do it.

Real Estate

3 Emerging Trends Shaping the Future of Real Estate

These three innovations are reshaping the real estate industry — discover tips for effectively covering these trends.

Side Hustle

This Mom Started a Side Hustle After a 'Shocking' Realization in the Toy Aisle. Her Product Was in Macy's Within the Year — Seeing Nearly $350,000 in Sales.

Elenor Mak, now founder of Jilly Bing, didn't plan to start a business — but the search for a doll that looked like her daughter inspired her to do just that.

Marketing

5 Ways to Get on the Media's Good Side (and Stay There)

When you're trying to make a name and a mark for yourself and your business, it's really important to get on the media's good side — and stay there.

Growing a Business

The Brand Whiz Behind Sun Bum Is Famous For Making Boring Products Fun. Then, This One Stumped Him.

Everything Tom Rinks touched turned to gold until he took on a brand launch at Target that fizzled. Then, he found a creepy doll on Ebay, and he saw a way forward.