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How Retail Businesses Can Use Gamification to Engage with Customers

While gamification can commonly be thought of as the use of game components online, many elements can be used in real-life sales and customer relations situations. Here, gamification expert Gabe Zichermann explains how retailers can benefit from implementing gaming elements -- such as checks, badges and prizes -- into their marketing efforts. 

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Free Webinar: How to Use Customer Service as a Marketing Tool

Tune in October 12th as we highlight some of the best tools to create brand loyalty by leveraging your customer experience data.
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