Ready to Launch

Why Entrepreneurs Should Think Like Scientists

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“Everything that you do as a startup is an experiment,” said Trevor Owens, founder of enterprise software company Javelin, at September’s Ready to Launch event in Manhattan. In turn, the entrepreneur and author suggests you approach your business idea like a scientist, posing questions and testing out your hypotheses. To learn specific ways to test if your project really has the demand you think it will, watch this short video.

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