Don't Just Build Markets, Build Communities: Weekly Tips Roundup
Running a business is a 24-hour job. That's why we've designed these weekly roundups of top tips for the busy entrepreneur. This week's edition will help you be a social media pro, grow your e-mail marketing list and highlight your competitive strengths:
- Social media could be a powerful tool to grow your brand. But don't blow it by committing these 'social media sins,' says tech guru Guy Kawasaki.
- Your email list isn't just a bunch of names. It can be the most valuable asset you have, so focus on growing it. Hal Elrod explains how to turn your e-mail marketing list into a community.
- And if you're writing your business plan, learn how to highlight your competitive edge without knocking your competitors.