Why Trading Businesses Need Personal Brands and 5 Ways to Build One

Entrepreneur Staff
2 min read

Trade Empowered is a full-service trading-education company, made up of experts who mentor prop trading firms, active screen traders and floor traders.

In this Entrepreneur Network video, Akil Stokes, chief currency analyst and head trading coach, explains why it's important for a trader to develop a personal brand. Stokes explains that in order for others to relate to you, you must be honest about the successes and failures that make up your personal story. He also talks about the importance of technology platforms to market yourself efficiently.

Click play to hear Stokes's personal experiences and more tips and tricks he's learned along the way.

Watch more videos from Trade Empowered on their YouTube channel here.

Related: What Does It Take to Be a Trend Trader? Watch This Video.

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