The hype around Pokémon Go has unquestionably been one of the most sudden and extreme in recent years. Not only has it pervaded social media of all kinds, but it also has had massive effects on the stock market.
In this video, Entrepreneur Network partner Phil Thompson explains the financial gravity of the augmented reality app. The app itself has only made about $14 million, yet Nintendo, the company that owns only about one-third of The Pokémon Company, has increased in value by about $19 billion and counting.
Click play to hear how Thompson explains the disproportionality and more facts about the app's quick rise to popularity.
Watch more videos from Phil Thompson on his YouTube channel here.
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