Traditional Sales vs. Social Sales: How to Keep Your Strategy Fresh

Phone calls and handshake deals still work, but there are other tools you can use now, too.

On this episode, Entrepreneur Network partner Mark Fidelman interviews Peoplelinx CEO Kevin O'Nell about how sales strategies have changed over time due to advanced technology. Twenty years ago, relatively few people had cell phones. Forty years ago, no one had an email account. 

A decade ago, social channels like Snapchat didn't even exist. 

Now, though, there are all sorts of tools a business can use to sell. And, while these tools don't necessarily replace more traditional techniques like making phone calls, they can certainly add dimensions to even the most old-fashioned sales strategy.

Watch the video to learn more about keeping up with the times.

Related: How Does a New Tech Product Get to Market?

Watch more great interviews on Venturer's YouTube channel.

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical and provides partners with distribution on as well as our apps on Amazon FireRoku and Apple TV.

Click here to become a part of this growing video network.

My Queue

Your Queue is empty

Click on the next to articles to add them to your Queue