Personal Branding

The 2-Step Process to Boosting Your Brand in 2017

Want to build an audience? Here's how.
Contributor
Entrepreneur Network Partner
2 min read
Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner 7Twelve Marketing explains how to build your online presence through two simple steps. 

The first step is understanding social media platforms. Just because you have a Facebook or Twitter page doesn't mean you're going to automatically start gaining fans or followers. Are you actively uploading content to these sites? Are you engaging with your audience? Do you know successful branding techniques or learn from what other influencers are doing well?

Then, once you've gained a grasp of the platforms you prefer and which will best reach your audience, you need to have a bold presence. For example, Facebook and Instagram are currently pushing live videos. This is a riskier approach to video than uploading a pre-recorded segment or interview, because you can't control what becomes available to the public. You don't have a chance to cut things or try a take more than once.

However, it's also what these platforms are pushing, so it's worth the risk.

Click play to learn more.

Related: Easy Ways to Start Developing Your Personal Brand on Social Media

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Amazon FireRokuApple TV and the Entrepreneur App available on iOS and Android devices. 

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.

14 Personal Branding Tips for Aspiring Freelancers