Best Practices for Growing Cash Flow With Zero Business Development

Free Preview: Start Your Own Business

Submit your email below to get an exclusive glimpse of Chapter 3: “Good Idea! How Do I Know If I Have a Great Idea for a Business?
Author of The End of Marketing
2 min read
Opinions expressed by Entrepreneur contributors are their own.

If you’re a startup founder, recently became an entrepreneur or content creator that has yet found a way to monetize your business don’t despair, there are multiple ways to generate cash flow with little or even zero business development.

Recently, I caught up with Mark Schaefer, a globally-recognized keynote speaker, educator, business consultant and author of multiple best-selling marketing books including the best-selling book on Twitter in the world (“The Tao of Twitter”). Curious about a blog post titled “How I make money: My 18 sources of online revenue” written by Mark which led to a candid discussion to serve as advice and inspiration to those just getting started.

Surprisingly, Mark who has worked with Fortune 500 clients including Microsoft, Cisco, and IBM proclaimed to have been able to grow his business virtually with no business development and in the video below explains how you can too although Mark suggests that patience goes a long way too. 

Despite not doing traditional business development in the form of cold calling, Mark, in fact, monetizes his business through what he refers to as “authority,” or being viewed as an industry expert through his own blog and social media content which he says creates an emotional connection with potential clients. Aside from speaking on the topic of cash flow, Mark suggests that mentorship is critical and makes it a priority to devote 10 percent of his time mentoring others as a way to pay it forward.

Watch above for the complete interview with Mark Schaefer.

More from Entrepreneur
Our Franchise Advisors will guide you through the entire franchising process, for FREE!
  1. Book a one-on-one session with a Franchise Advisor
  2. Take a survey about your needs & goals
  3. Find your ideal franchise
  4. Learn about that franchise
  5. Meet the franchisor
  6. Receive the best business resources
Discover the franchise that’s right for you by answering some quick questions about
  • Which industry you’re interested in
  • Why you want to buy a franchise
  • What your financial needs are
  • Where you’re located
  • And more
Whether you want to learn something new, be more productive, or make more money, the Entrepreneur Store has something for everyone:
  • Software
  • Gadgets
  • Online Courses
  • Travel Essentials
  • Housewares
  • Fitness & Health Devices
  • And More

Latest on Entrepreneur