Online Marketing

How to Get Visitors to Your Website to Finally Make a Purchase

First step: Subscribe. Last step: Buy.
VIP Contributor
Entrepreneur Network Contributor
2 min read
Opinions expressed by Entrepreneur contributors are their own.

Through hard work, Entrepreneur Network partner Ben Angel has built up a subscriber list of over 100,000 people and seen many customer conversions for his business. In this video, he offers some tips to make a big difference in adding new email subscribers and customers.

First, examine your sales funnel and look at sales lost. Abandoned shopping carts can be a big cause of low profit margins. Angel recommends a few hacks to correct this loss in interest. For those potential customers who don't hit "buy," try paying for a few Facebook advertisements to redirect them to the landing page. You can also send automized emails a few minutes after a cart is left behind. Sometimes, just a little reminder to revisit a cart can equal a new customer. 

Furthermore, always ask yourself how else you can improve your website. Angel recommends adding a countdown timer or a pop-up before the customer exits a webpage. Despite how much work you put into your website's front end, you must also know how to best optimize the back end to see real profit.

Click play ot hear more from Angel. 

Related: Does Your Website Have This Important Lead-Generation Feature?

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on RokuApple TV and the Entrepreneur App available on iOS and Android devices.

Click here to become a part of this growing video network.

More from Entrepreneur

Jason's expertise and experience can help you with storytelling, motivation, and pitching your business to media.
Book Your Session

For a limited time only, get this bundle of Entrepreneur Press® titles for less than $30 (60% OFF) on our bookstore when you use "LEAP" at checkout.
Buy Now

Are paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.
Get Your Quote Now

Latest on Entrepreneur

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.