The Real-World Applications of Artificial Intelligence in Marketing

Will robots truly take over the work of humans?

Free Book Preview: Brand Renegades

Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company.
2 min read
Opinions expressed by Entrepreneur contributors are their own.

In the latest installment of CMO Review with Erik Huberman, presented by Entrepreneur Network partner Business Rockstars, Huberman covers the real-world connection between artificial intelligence and marketing. Huberman says the future of marketing is influenced by artificial intelligence. He notes that though the term "AI" is widely used in marketing, there is nothing truly artificially intelligent just yet. These tools are technically at the intelligence of a mouse. 

Rote tasks that do not require a high-level of mental assertion will start moving under the responsibility of computers 

The downfall of AI is that it is not properly suited to pick up nuances, like humans can. So, for computers to truly match the level of human employees, it may take decades for the technology to catch up. 

Click the video to hear more from Business Rockstars and Huberman.  

Related: When Your Business Is About to Hit a Wall, Figure Out What You Need to Change

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on RokuApple TV and the Entrepreneur App available on iOS and Android devices.

Click here to become a part of this growing video network.

More from Entrepreneur
Our Franchise Advisors are here to help you throughout the entire process of building your franchise organization!
  1. Schedule a FREE one-on-one session with a Franchise Advisor
  2. Choose one of our programs that matches your needs, budget, and timeline
  3. Launch your new franchise organization
Discover the franchise that’s right for you by answering some quick questions about
  • Which industry you’re interested in
  • Why you want to buy a franchise
  • What your financial needs are
  • Where you’re located
  • And more
Whether you want to learn something new, be more productive, or make more money, the Entrepreneur Store has something for everyone:
  • Software
  • Gadgets
  • Online Courses
  • Travel Essentials
  • Housewares
  • Fitness & Health Devices
  • And More

Latest on Entrepreneur