My Investor Backed Out at the Last Minute. Here's How My Company Recovered.

Here's what to do when your main source of funding is suddenly out of the picture.

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Startup Mentor, Entrepreneur, CEO of Alley
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In this episode of Resillience with Jason Saltzman, the Entrepreneur Network partner talks with Yuni Sameshima, the CEO of Chicory. The New York-based company creates advertising for grocery chains and e-commerce grocery companies.

In 2016, the company was completing a round of fundraising, when suddenly their investor suddenly backed out and was never heard again. Sameshima talks about a time of uncertainty when it seemed the business was just a month away from going totally broke. 

Speaking about the lessons he's learned along the way with Chicory, Sameshima notes that instead of concentrating on each phase of a start-up, concentrate on the task of running a business -- and master how to do that well before other facets of startup culture. 

Click play to hear more.

Related: What Happens When the Technology You Built Your Company on Becomes Obsolete?

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