The Riches Are in the Niches

David Tao, editor and co-founder of BarBend, shares his thoughts on how to identify an underserved niche.

Grow Your Business, Not Your Inbox

Stay informed and join our daily newsletter now!
Entrepreneur Leadership Network VIP
Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach
1 min read
Opinions expressed by Entrepreneur contributors are their own.

David Tao, an and co-founder of BarBend, talks about how his beginnings in inspired him to find a niche audience in need of content and shares insight into the process of finding the right mix of content to serve that niche.

Tao and The Playbook host David Meltzer discuss a range of topics, including how to find niches or sub-niches that aren’t saturated and strategies to improve your content. The pair also provide guidance on some of the to create diverse revenue streams once you have built up an audience.

Related: Why Fear Can Be Your Best

More from Entrepreneur
Our Franchise Advisors will guide you through the entire franchising process, for FREE!
  1. Book a one-on-one session with a Franchise Advisor
  2. Take a survey about your needs & goals
  3. Find your ideal franchise
  4. Learn about that franchise
  5. Meet the franchisor
  6. Receive the best business resources
Use code MARKET2021 through 4/24/21 to save on 12 marketing books for entrepreneurs that are recommended by entrepreneurs:
  • Digital Marketing Handbook
  • No B.S. Guide to Direct Response Social Media Marketing
  • Ultimate Guide to Youtube for Business
  • And more
Try a risk-free trial of Entrepreneur’s BIZ PLANNING PLUS powered by LivePlan for 60 days:
  • Get step-by-step guidance for writing your plan
  • Gain inspiration from 500+ sample plans
  • Utilize business and legal templates
  • And much more

Latest on Entrepreneur