How to Identify and Create Marketing Materials for Your True Audience

Here's how to work out what a dream customer looks like for you.

Grow Your Business, Not Your Inbox

Stay informed and join our daily newsletter now!
Entrepreneur Leadership Network Writer
Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach
1 min read
Opinions expressed by Entrepreneur contributors are their own.
On this episode of The Playbook, Russell Brunson, the co-founder and co-CEO of Clickfunnels, shares his insight on:
  • Why must learn to emotionally attach to their through a “hook, story and offer” [10:40].
  • His favorite three-part script to use when designing an offer for your audience [14:13].
  • Today’s biggest opportunities to build an audience while costs are lower than in the past [17:16].

Related: Achieving Your Begins With Clarifying Your Vision

More from Entrepreneur
Our Franchise Advisors will guide you through the entire franchising process, for FREE!
  1. Book a one-on-one session with a Franchise Advisor
  2. Take a survey about your needs & goals
  3. Find your ideal franchise
  4. Learn about that franchise
  5. Meet the franchisor
  6. Receive the best business resources
Use code MARKET2021 through 4/24/21 to save on 12 marketing books for entrepreneurs that are recommended by entrepreneurs:
  • Digital Marketing Handbook
  • No B.S. Guide to Direct Response Social Media Marketing
  • Ultimate Guide to Youtube for Business
  • And more
Make sure you’re covered for physical injuries or property damage at work by
  • Providing us with basic information about your business
  • Verifying details about your business with one of our specialists
  • Speaking with an agent who is specifically suited to insure your business

Latest on Entrepreneur