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Sales Techniques

In Sales, Give 'Em the Unexpected
Prospects are always waiting to crush your sales pitch--so don't give them one.

Editor's Picks

Best and Worst Marketing Ideas . . . Ever
Take a cue from these 13 killer campaigns--and 5 flops.

When the Selling Gets Tough, the Tough Get Smart
Even in a down economy, people are still buying--you just have to find them.

Go Big or Go Home
Even in a bad economy, one truth about marketing stands: you have to spend more to make more.

Learn to Break the Sales Mold
A great lie reveals 3 even greater truths about selling.

Reaching Beyond Borders
With Web 2.0, opportunities abound for small businesses to target customers far and wide.

Advanced Selling
Become a Sales Pro
Improve your sales by adopting the 10 characteristics of successful salespeople.
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Market Your Way To the Top
Never stop thinking about marketing--it's the best way to grow your business.

A Hot, Affordable New Advertising Opportunity
Consumer habits show online video is the best value for advertisers.

Close the Deal With Urgency
Urgency is what gets top sellers up in the morning and keeps them fired up all day.

Make the Sale of the Century
If you can solve clients' problems instead of selling them products, you'll become part of the team--and get rich in the process.

Uncensored Sales Strategies
Uncover a radical approach that delivers what your customers really want.

Hold the Line on Price
If you know your price is right, it's smarter to add a few useful extras than it is to charge less. Added value is worth more than a sale any day.

Stay Strong When Business Gets Rough
Barry Farber lays out ways to deal with sales setbacks and negative situations.

Turn Superstition into Marketing Gold
When numbers are more than just numbers, they can be used to influence behavior, which should have business owners counting their blessings.

IPOs Getting Rare
Selling to a larger company is now the way to go. Know how to guide your company to a great sale.

Sales Lessons From a Fly Fishing Master
I received some of my most valuable sales seminars from my father--while wearing hip waders. His mantra: Be yourself. Even if you smell like fish.

Convert Your Contacts
Without a solid system for networking, what good are good connections?

Salvaging the Holiday Shopping Season
Retailers across the country prepare for the worst and hope for the best.



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