Social Media

Why Smart Entrepreneurs Are Swiping 'Right' on Recruiting Apps
Apps

Why Smart Entrepreneurs Are Swiping 'Right' on Recruiting Apps

Looking for a great app to invent? Think: recruitment.
Sathvik Tantry
Forget a 'Dislike' Button. Facebook Is Testing Cute Emoji 'Reactions' Instead.
Facebook

Forget a 'Dislike' Button. Facebook Is Testing Cute Emoji 'Reactions' Instead.

'Like' doesn't always cut it. We need all the feels.
Kim Lachance Shandrow
How To Turn $5 into a New Customer on Facebook
Social Media Marketing

How To Turn $5 into a New Customer on Facebook

Think about the help you can get from M.O.M.
Kim Walsh-Phillips
5 Ways Startups Find the Ideal Social-Media Influencer
Influencers

5 Ways Startups Find the Ideal Social-Media Influencer

The direct route to brand success is winning the support an influencer your target market respects.
Brett Relander
Twitter Unveils Easy-to-Use 'Moments' Feature That Curates Trending Topics
Social Media

Twitter Unveils Easy-to-Use 'Moments' Feature That Curates Trending Topics

The new product arrives on the heels of Jack Dorsey's reappointment as CEO.
Geoff Weiss
Dominate Facebook With This $5 Marketing Strategy
Business Optimization

Dominate Facebook With This $5 Marketing Strategy

If you have ever been frustrated with your lack of organic reach on Facebook, just investing $5 wisely into selected posts can make a huge difference.
Jason Parks
Surprising No One, Taylor Swift Has the Most Followed Instagram Account
Instagram

Surprising No One, Taylor Swift Has the Most Followed Instagram Account

Kim Kardashian, Beyonce, Selena Gomez and Ariana Grande round out the top five.
5 Social-Media Rules Brand Managers Need to Break
Social Media

5 Social-Media Rules Brand Managers Need to Break

By learning the true value of social-media rules, you can better evaluate your strategic choice to ditch the status quo.
5 Tips on Creating a Killer Facebook Ad Campaign
Facebook Marketing

5 Tips on Creating a Killer Facebook Ad Campaign

While just about every social-networking platform now has its own fully integrated advertising system, Facebook still reigns supreme in terms of features, insights and audience
Samuel Edwards
To Get More Customers to 'Like' You, Be Somebody They Like
Social Media Marketing

To Get More Customers to 'Like' You, Be Somebody They Like

The best start to your social-media-marketing strategy is when people enjoy their experience dealing with your business.
Pratik Dholakiya
9 Huge Mistakes You Don't Know You Are Making on Social Media
Social Media

9 Huge Mistakes You Don't Know You Are Making on Social Media

The bottom line: Know who your audience is and consider what it is they want and need.
Kim Garst
Facebook Is Working on a New Ad-Type Called 'Click to Message'
Facebook

Facebook Is Working on a New Ad-Type Called 'Click to Message'

This feature will play a huge role around Pages and could provide vital consumer feedback for businesses.
Jillian D'Onfro
How One Entrepreneur Grew a Global Business From Her Facebook Friends
Facebook Marketing

How One Entrepreneur Grew a Global Business From Her Facebook Friends

Nomadness Travel Tribe began with 100 Facebook friends of the founder and now counts more than 10,000 members.
Deborah Mitchell