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Small-Business Owners Spending More Time, Money on Social Media [Infographic]

Small-Business Owners Spending More Time, Money on Social Media [Infographic]

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A new survey reveals that small businesses are increasing their social media marketing efforts.
November 5, 2012 in Social Media
Social-Media Maven Amy Jo Martin on Working Hard and Being a Renegade

Social-Media Maven Amy Jo Martin on Working Hard and Being a Renegade

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Digital Royalty's Amy Jo Martin left the Phoenix Suns to launch her digital and social-media empire. Here are her tips for how to score more points with customers.
November 4, 2012 in Social Media
5 Free Tools for More Powerful Pinterest Marketing

5 Free Tools for More Powerful Pinterest Marketing

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Make the most of your online marketing campaign without spending any money.
October 29, 2012 in Apps & Software
5 Ways Instagram Can Boost Your Marketing Plan

5 Ways Instagram Can Boost Your Marketing Plan

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These strategies can help increase your reach -- and revenue.
October 29, 2012 in Social Media
Video: New Ways to Use Social Outlets to Win CustomersPlay Video

New Ways to Use Social Outlets to Win Customers (Video)

Frank Rimalovski, a venture capitalist, says startups are integrating their networks with bigger players like Facebook, Foursquare and Twitter.
October 25, 2012 in Starting a Business
David Segal on DAVIDsTEA: North America's Next Starbucks?

David Segal on DAVIDsTEA: North America's Next Starbucks?

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While this startup likely won't topple the reigning queen of coffee anytime soon, the skill and backing required to open up shop across North America shouldn't be underestimated.
October 23, 2012 in Social Media
5 Tips for Talking About Politics on Social Media

5 Tips for Talking About Politics on Social Media

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With the final debate tonight and the election right around the corner, follow these tips when mentioning politics on social media.
October 22, 2012 in Social Media
Yelp to Business Owners: Don't Try to Game Our System

Yelp to Business Owners: Don't Try to Game Our System

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Popular user-review site launches Consumer Alert system to crack down on companies paying for reviews.
October 18, 2012 in Social Media
Got a Bad Yelp Review? Here's What to Do

Got a Bad Yelp Review? Here's What to Do

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Consider these three steps for turning a negative review into a positive outcome.
October 16, 2012 in Social Media
BrandYourself Helps Users Clean up Their Online Identity

BrandYourself Helps Users Clean up Their Online Identity

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DIY web platform helps clear up possible identity mix-ups online that could cost you business or your reputation.
October 15, 2012 in Getting Financing
5 Tips for Using Social Media as a Customer Service Tool

5 Tips for Using Social Media as a Customer Service Tool

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Why you should embrace negative comments online and how to do it right.
October 10, 2012 in Social Media
New Tool Gauges Pinterest Mentions

New Tool Gauges Pinterest Mentions

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Social media marketing dashboard MarketMeSuite can show you how many pinners are promoting your company on the popular social sharing site.
October 10, 2012 in Social Media
Showcasing Your Expertise Via LinkedIn Answers

Showcasing Your Expertise Via LinkedIn Answers

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How to leverage the Internet's most powerful source of business intelligence.
October 8, 2012 in Social Media
What You Can Learn About Social Media from Big Bird

What You Can Learn About Social Media from Big Bird

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The Sesame Street character became a social media sensation this week. Here's what entrepreneurs need to learn from the 8-foot-tall yellow bird.
October 5, 2012 in Your Website
LinkedIn Gives Company Pages a Facelift

LinkedIn Gives Company Pages a Facelift

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The redesign goes live across two million business pages on the networking site.
October 4, 2012 in Social Media
3 Steps to Generating Buzz with a YouTube Contest

3 Steps to Generating Buzz with a YouTube Contest

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Video can provide a powerful marketing boost for your business on social networks.
October 4, 2012 in Social Media
3 App Options for Converting Facebook Fans Into Customers

3 App Options for Converting Facebook Fans Into Customers

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No time to convert leads over the world's largest social network? Consider investing in fan apps that can do it for you.
October 3, 2012 in Apps & Software
Sean Parker: Running a Startup Is 'Like Eating Glass'

Sean Parker: Running a Startup Is 'Like Eating Glass'

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The Napster and Airtime co-founder says too many people with terrible ideas are founding companies.
October 2, 2012 in Leadership
5 Fundamentals of a Social-Media Action Plan

5 Fundamentals of a Social-Media Action Plan

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For many businesses, social media is growing too important to leave to happenstance. Consider these essential elements for creating a social media strategy that yields results.
October 2, 2012 in Social Media
Betaworks Uses Creative Methods to Find and Fund the Next Big Idea

Betaworks Uses Creative Methods to Find and Fund the Next Big Idea

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Betaworks calls itself a 'maker,' and so far they have helped build some of the social web's biggest companies including TweetDeck, Kickstarter and Tumblr.
October 1, 2012 in Financing
Projecting a Professional Image on LinkedIn

Projecting a Professional Image on LinkedIn

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You get just one chance to make a first impression. Here are the elements of a successful, traffic-generating profile.
October 1, 2012 in Social Media
4 Tips for Using Pinterest to Market Your Startup

4 Tips for Using Pinterest to Market Your Startup

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Do you really know how to use Pinterest to help attract people to your business? If not, here's a brief tutorial.
September 28, 2012 in Social Media
3 Tips for Using LinkedIn's New 'Endorsements'

3 Tips for Using LinkedIn's New 'Endorsements'

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You can now endorse specific skills on Linkedin. Here are the right ways to use this new feature.
September 25, 2012 in Social Media
5 Scary Mistakes to Avoid on Facebook

5 Scary Mistakes to Avoid on Facebook

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Don't make these no-nos when trying to build your fan base on the giant social network.
September 24, 2012 in Social Media
Before You're LinkedIn, Determine Your Goals

Before You're LinkedIn, Determine Your Goals

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Establishing objectives beyond job hunting can help you leverage the popular networking site as a potent business tool.
September 24, 2012 in Social Media
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