Social Media

News and Articles About Social Media

Pinterest Now Offering Promoted Pins for All Businesses

Pinterest will soon be expanding its Promoted Pins service to small- and medium-sized businesses in a do-it-yourself format.

Best Practices for Businesses Using Facebook

Have a Facebook page but don't know what to do with it? Here are some tips from business owners who rely predominately on the social network to fuel their marketing efforts.

Enlist Twitter for Crowdfunding Success

Those 140-character posts are perfect for driving traffic to your campaign because of their reach and speed in sharing news.

Ever Wish You Could Decipher Social-Media Snark? So Does the Secret Service.

The Secret Service is looking for new social-media monitoring tools, to among other things, help determine sarcasm.

Questions All Social-Media Marketers Must Ask

How to make a comprehensive social marketing plan.

Overwhelmed by Email and Social Mentions? This Tool Tames Both.

Here's what marketing expert Brian Honigman uses to funnel all of his email and social media communications into a single central inbox that makes sense of it all.

5 Social Media Mistakes and How to Avoid Them

Social media is the greatest fuel for fast growth ever but campaigns done poorly will still fizzle.

Facebook Shares Social Strategies at First-Ever Small Business Boot Camp

Roughly 900 local business owners attended the symposium, marking Facebook's first-ever effort to reach out to entrepreneurs face-to-face.

A (Good) Picture Is Worth a Thousand (Text-Only) Posts

Word-of-mouth is no longer just about the words. A smart social-media policy brandishing photos can help varnish a business reputation.

Want Your Brand Associated With Positivity? Snap a Pic, Ditch the Tweet.

New finding show that picture posts are four times more likely to provide warm and fuzzy feeling compared to text posts.

Myspace is Emailing Embarrassing Old Photos to Lure Back Lapsed Users

Some Myspace users -- who may be surprised to discover that the site still exists – have received alarming emails from the network with their old, embarrassing photos attached.

Lessons From Top Brands on How to Rock on Instagram

With big-name brands going all in on Instagram, entrepreneurs can learn a thing or two from these companies about how to engage with followers.

The 3 Keys to a Successful Crowdfunding Campaign

Planning, attention to detail and plenty of work are necessary for crowdfunding success. Like everything else.

Clear Your Mind, Be the Brand and Take the Social-Media Spotlight

When you're preparing a social-media strategy for a company, think of yourself as an actor about to get on stage.

Are You Trying Too Hard on Social Media? This Website Will Let You Know.

This algorithm will help determine if you are annoying your followers and friends online or they want to see more of you.

New Dating App Startup Aims to Be the 'Thinking Person's Tinder'

A seven-man UK startup is looking to change the face of online dating with Loveflutter, which prizes personality as well as looks.

The Top 5 Pinterest Marketing Myths

Misconceptions about about this channel's popularity, what people are doing when they're pinning and how that relates to your company.

Hallelujah! Facebook Is Disabling This Majorly Annoying Feature.

The social network takes another step to clean up our news feeds.

6 Tips for Expanding Your Personal Brand on LinkedIn

If your personal brand is on LinkedIn this is just the first step to unlocking all of its potential.

3 Ways to Master the Hashtag

#amIdoingthisright?

Useful and Easy Gets More People Sharing Your Content

The key to creating content people will share is thinking why someone will want it.

Facebook Rolls Out Site-Wide 'Privacy Checkup,' Revamps Default User Settings

Rather than assuming that new users wish to share their feeds with the entire Internet, Facebook will now implement default sharing among 'Friends.'

A Great Company-Wide Social-Media Policy Starts at the Top

Executives should lead by example when it comes to building an online persona that benefits the business' brand.

6 Big Opportunities With Google+ Hangouts on Air

Every marketing advantage of video is multiplied on Google+ HOA, including your chances of becoming an Internet personality.

Social Media Where Global Strangers Become Your Neighbor

When building a social media presence for your company, relationships and trust are key.
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