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The 3 Big Problems with Personalization in Online Sales and Marketing
While most online retailers have a personalization technology, few know how to make effective use of it.
Alhan Keser
Guest Writer
Director of Marketing Strategy at Blue Fountain Media
Alhan is Director of Marketing Strategy at Blue Fountain Media, where he crafts data-driven marketing strategies for startups and established companies. He thinks a lot about psychological factors that go into crafting a user experience and how to make more effective use of words.
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