Art Coley

Art Coley is a respected franchise executive, CEO, and industry thought leader known for helping brands scale with discipline, clarity, and long-term strategy. An entrepreneur since the age of 15, when he launched his first restaurant in Temple, Texas, Art has spent his career focused on expanding access to small business ownership through franchising.

Having served as CEO of multiple Top 200 franchise brands, Art brings firsthand experience leading organizations through growth, alignment, and operational excellence. Over the past three decades, he has worked with hundreds of franchise systems, helping them increase system wide revenue, strengthen leadership teams, and implement best practices across development, operations, and franchisee support.

As CEO of ROS®, Art partners with brands at every stage of growth, from emerging concepts to established enterprise systems. He is the founder of the Recruitment Operating System® (ROS®), a widely adopted framework designed to bring structure, consistency, and accountability to franchise recruitment and development.

Art is also known for helping brands build efficient, high performing growth engines, including the strategic use of outsourcing to support scale and consistency.

A sought-after keynote speaker, Art shares insights on franchise leadership, recruitment, and system wide growth. He is a strong advocate for truth and transparency, believing franchising is a life changing decision that demands responsibility and integrity.

Art is widely recognized as a strategic operator and trusted advisor, helping franchise organizations grow with purpose, discipline, and lasting impact.