Courtney Spritzer and Stephanie Abrams Cartin
Guest Writer /
Stephanie Abrams Cartin and Courtney Spritzer are social-media experts and co-founders of Socialfly, a New York City-based marketing and public-relations company specializing in hospitality, lifestyle, entertainment and beauty brands. Socialfly helps companies expand their online presence and achieve their business goals by developing and executing comprehensive social-media marketing strategies.
Startup Basics
4 Things Entrepreneurs Should Think About That May Not Be in the Business Plan
Two young women recount the lessons they learned from starting their social media-marketing agency.
Social Media Marketing
The Fake Followers of Major U.S. Retailers (Infographic)
Socialfly examines the Twitter fans of 10 major companies to judge which ones are real. See the results.
Social Media Marketing
With Social Media, Fakes Are a Real Problem for Your Business
For a relatively inexpensive price, a click farm will rapidly boost the number of a company's followers. But phantom profiles don't translate into customer engagement.
