Building a Business
Why Traditional Reputation Management Fails in an AI-Driven World
Traditional page-one SEO is no longer the whole game. AI Overviews and AI tools like ChatGPT shape first impressions before anyone clicks.
Hayden Koch is an entrepreneur and ORM expert. He is the founder of HLK Marketing and co-founder of ReputationPrime. He has helped over 1,000 executives, CEOs, celebrities, high-profile individuals and businesses clear negative information from search results.
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