About Jamie Gilpin
Jamie Gilpin is the chief marketing officer at Sprout Social. Prior to Sprout Social, she was chief marketing officer at Envoy, and before that, the VP of marketing and branding at CareerBuilder.Gilpin received her MBA at Northwestern University’s Kellogg School of Management and a bachelor’s degree in public relations from Florida State University.
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In a crisis, brands with a strong social strategy have much more influence than their print-limited predecessors ever did.