About Jim Price
Jim Price is a serial tech entrepreneur, lecturer at Michigan Ross, and author of The Launch Lens: 20 Questions Every Entrepreneur Should Ask. He is also a frequent speaker and an entrepreneur in residence at the Zell Lurie Institute.
More From Jim Price
If your dream is to turn such a side hustle into your livelihood, how do you know when the time has come to make that leap?
Follow these tips to get a critical mass of customers so your business grows on its own.
Here's why lifestyle businesses appeal to so many entrepreneurs.
The type of funding you should pursue depends on your business's value and scalability.
Don't boil the ocean -- try a pot of water first.
Use this framework to answer the biggest question: Is this idea worth pursuing?