Marsha Friedman
Marsha Friedman is chief executive officer of EMSI Public Relations, a public-relations strategy and publicity-services firm based in Wesley Chapel, Fla., whose clients include corporations, entertainers, authors and professionals.
Starting a Business
Writing a Business Plan? Don't Forget About Marketing
Executing a solid marketing strategy is essential to any venture's success. Otherwise, your genius may be greeted by crickets.
