Pete Lankarge

Entrepreneur Leadership Network® Contributor
Business Development Executive at Northeast Color

Pete Lankarge is a business development executive with Northeast Color, where he works with franchisors to create consistent brand experiences for brick & mortar. He is also the lead singer of Pete LaGrange & the Ghost Riders, who have appeared on a Grammy ballot.

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How to Use the 5 Senses — Plus a Secret 6th One — to Catapult Your Brand Experience

When it comes to "brand experience," harnessing the power of the five senses in your brand strategy will completely change how your customers respond to you. Here's how.

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