San Diego Tourism Authority

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4 Reasons San Diego is the Most Memorable Location for Business Meetings Explore the best location to focus, impress, and spark inspiration—all in one place.

Courtesy of San Diego Tourism Authority

When someone sets off to attend a business meeting or a big industry event, they're likely focused on the people they'll meet and which goals they'll accomplish. Will they close a big deal? Dreaming up big, new ideas? Finding new partners? But, often, it's the location of the meeting itself that creates the most lasting memories.

From arrival to departure, everything from a location's weather, venues, culture, nightlife, and so much more are the details that stick in people's minds. One place that hits on all the right notes is America's Finest City: San Diego. Located at the southern tip of California's coast, San Diego is booming with positivity, overflowing with innovation, and radiating creative energy.

"Destination-specific programming, such as cultural and museum tours and local cuisine tastings, helps attendees feel connected with the area they're in," says Julie Coker, President and CEO of the San Diego Tourism Authority. "Incorporating local vendors into your event allows attendees to engage with businesses that embody the spirit of the city they are in. These measures will help foster an environment in which people come together for meaningful experiences and conversations."

In addition, Coker says it creates a unique opportunity for participants to build relationships with each other as they immerse themselves in the destination's culture and history. "Ultimately, this translates into deeper connections and a stronger sense of belonging for everyone involved," she says.

Here are four reasons San Diego is among the top locations to host unforgettable business meetings and events in the U.S.

1. The weather is amazing.

Depending on where you're located, your idea of "nice weather" may be different from the next person's. But in San Diego, there's no disputing the forecast. On average, every day is 72 degrees and sunny. That means chances here are high that your next company retreat or conference won't be rained out and leaving attendees feeling dreary and uninspired.

With 70 miles of amazing coastline and abundance of outdoor activities, the climate in San Diego helps people harness happiness and creativity, while the city's easy-going vibe creates opportunities for making valuable connections.

2. It's a hub for innovation.

San Diego is the ideal location for collaboration and creativity for everyone from restaurateurs to scientists and engineers, to businesses large and small, and technologists.

With a population of nearly 1.4 million, San Diego is where innovative thinkers—among them at least 27 Nobel Prize winners—have called home. CBRE says San Diego's tech-sector job growth makes it the hottest among North America's leading tech hubs.

Innovation here is fueled by the fast-growing tech startup scene as well as the city's collection of world-class education and research facilities like the University of California San Diego, the Salk Institute for Biological Studies, and Scripps Research, just to name a few. If you want your event held in the heart of where big things are happening, then San Diego is the place to be.

3. There are so many indoor and outdoor venues.

Whether you're hosting a product kickoff event, a company board meeting, or an industry conference, San Diego offers a variety of different places and spaces for groups of any size. And unlike most other locations, San Diego's near-perfect weather creates possibilities for events at the city's long list hotels as well as all the wide-open spaces and open-air venues like the Rady Shell at Jacobs Park, the Mingei International Museum in Balboa Park, and so many more.

Bottom line, San Diego is a great place to impress attendees and refresh your team's mindset all year long—no matter the season.

4. The culture is fun and inclusive.

San Diego's innovative spirit, diverse cultures, and open sense of community nurture an inspiring climate that's conducive to collaboration and creativity. From La Jolla to Little Italy, to Mission Beach to North Inland and beyond, there's an endless variety of dining venues with spacious open-air settings and infectiously friendly people to satisfy every mood and craving, no matter the neighborhood.

After your breakout sessions, attendees can break away and enjoy San Diego's medley of coastal towns, seaside villages, urban enclaves, and cultural hubs that reflect the diversity of the entire region. "When inclusivity and belonging are part of the culture around planning events, it creates an atmosphere of acceptance and respect and allows for more opportunities of collaboration which can lead to more innovative solutions," Coker says.

Click here to learn more about hosting a business event in San Diego that will leave a lasting impression.

Funded in part with City of San Diego Tourism Marketing District Assessment Funds.