Anatomy of an Ad

Marketing

How This Ad Agency Got the Attention of An Entire Nation

The Blank Edition campaign has become part of the Lebanese zeitgeist.

Marketing

How This Agency Is Using Creativity to Inspire Greatness in Others

In this episode of 'Anatomy of an Ad,' FCB Chicago Chief Creative Officer Andres Ordonez discusses the award-winning 'Boards of Change' campaign.

Marketing

How to Deliver a Serious Message Through Humor

In our series 'Anatomy of an Ad,' Creative Director David Stevanov explains how humor can be a storyteller's most effective tool.

Marketing

How Do You Get People Excited About a Product That Doesn't Exist?

In our series 'Anatomy of an Ad,' producer Liz O'Connor breaks down the components of the award-winning True Name by Mastercard campaign.