bounce rate

Marketing

5 Types of Email Addresses Are Ruining Your Marketing ROI — Here's What You Must Do to Avoid Them

Not all email addresses are worth adding to your list. Some can actually hurt your email marketing ROI. Here's how to prevent that – and build a stronger relationship with your prospects.

Marketing

Google Is About to Delete Inactive Accounts. Here's How to Avoid A Massive Gmail Bounce Rate.

Google will start deleting inactive accounts soon. For businesses like yours, that means many Gmail contacts will probably bounce. Here's how you can avoid that – and keep your business emails landing in the inbox.

Marketing

5 Simple Tweaks for Better Email Deliverability

Email success starts in the inbox. Learn five easy ways to tweak your strategy so you can achieve better email deliverability.

Science & Technology

8 Easy Ways to Improve Your Website by Reducing Bounce Rates

A high bounce rate can mean your website isn't doing a good job of engaging and converting your website visitors. Fortunately, there are things you can do to reduce bounce rates on your website.

Science & Technology

3 Ways the Net Neutrality Repeal Can Damage Your Business

Web traffic, conversions and operations will all be impacted.