Building a Business
5 Rules for Building a Product From Your Own Order Data
Here's a better way to build something customers want: start from what they already ordered and work backward.
Customer data
Business Accounting
To Maximize Your Profits This Black Friday, You Need to Collect More Than Your Customers Dollars
It's the perfect time to collect data. Here's how.
By Gene Marks
Thought Leaders
You Have to Tap Into Your Customers’ Subconscious to Keep Them Coming Back. Here’s How.
Habits are made, not born, so you have to work to make using your product a subconscious act for consumers.