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Infomercials

McDonald's Unveils the 'Frork,' a 'Flavor-Focused' Utensil
McDonald's

McDonald's Unveils the 'Frork,' a 'Flavor-Focused' Utensil

The fast food giant pokes fun at innovation.
Rose Leadem | 2 min read
In Honor of Ronco's Recent IPO, Check Out These 8 Facts About the Infomercial Pioneer

In Honor of Ronco's Recent IPO, Check Out These 8 Facts About the Infomercial Pioneer

'But wait, there's more.'
Rose Leadem | 3 min read
4 Tips for Making Millions Quickly Marketing Through Infomercials

4 Tips for Making Millions Quickly Marketing Through Infomercials

Though often lampooned, these long-form commercials are the original viral-marketing success story.
Kedma Ough | 4 min read
Infomercials

Infomercials

If you've got a product that lends itself to a live demonstration, you may want to think about infomercial advertising.
Kathy J. Kobliski | 6 min read