Entrepreneur Network

People Will Love Behind-the-Scenes YouTube Videos on the Creation of Your Book

Premium video network providing entertainment and education from successful entrepreneurs and thought leaders
1 min read
Opinions expressed by Entrepreneur contributors are their own.

To promote your upcoming book -- or any big project you have in the works -- on YouTube, entrepreneurial guru Evan Carmichael recommends doing a behind-the-scenes creation video series, getting the book in the hands of influencers and more.

Carmichael says he is writing a book himself that is coming out at the end of the year, and he's been posting YouTube videos that documents the process of making the book. It functions not only as interesting content but as a marketing tool, a way to keep his audience involved -- and a way to keep him motivated, too. 

"When you're taking on a big project, it can be overwhelming," he says. "When something is coming out at the end of the year that I started last year, you can get down on yourself and get sluggish, but seeing the audience questions coming in keeps me motivated."

Related: How to Turn YouTube Subscribers Into Customers

More from Entrepreneur

Grow Your Business at Entrepreneur LIVE! Join us on Nov. 16 in Brooklyn, NY, to learn from legends like Danica Patrick and Maria Sharapova, pitch our editors, meet with investors, and potentially walk away with funding!
Register here

One-on-one online sessions with our experts can help you start a business, grow your business, build your brand, fundraise and more.
Book Your Session

Whether you are launching or growing a business, we have all the business tools you need to take your business to the next level, in one place.
Enroll Now

Latest on Entrepreneur

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.