Advertising

Advertising Articles and Videos

Your Online Content Should Deliver 'Cognitive Ecstasy'
Marketing

Your Online Content Should Deliver 'Cognitive Ecstasy'

Jason Silva, host of National Geographic’s TV show ‘Brain Games’ and futurist with YouTube series ‘Shots of Awe,’ explains what makes great content online.
McDonald's Hires Ex-'MythBusters' Host to Address Pink Slime, Other Food Rumors
Franchises

McDonald's Hires Ex-'MythBusters' Host to Address Pink Slime, Other Food Rumors

The fast-food chain is tackling rumors about pink slime, McRibs and horse meat with the help of former 'MythBusters' co-host Grant Imahara, in a new ad campaign.
YouTube to Open Free Production Facility for NYC-Based Creators
Technology

YouTube to Open Free Production Facility for NYC-Based Creators

YouTube Space New York follows similar facilities in London, Los Angeles and Tokyo.
Want to Reach Millennials? This Is How They Spend Their Time. (Infographic)
Marketing

Want to Reach Millennials? This Is How They Spend Their Time. (Infographic)

Millennials are more plugged in than any other generation. Here are the best ways to reach that growing market.
Ads on Snapchat Are Coming
Social Media

Ads on Snapchat Are Coming

They'll be opt-in and untargeted.
Zuckerberg: Facebook Has No Near-Term Plan to Monetize WhatsApp
Social Media

Zuckerberg: Facebook Has No Near-Term Plan to Monetize WhatsApp

Everyone will have to wait and see how 'Big Blue' can turn a profit on its recently acquired messaging service.
Local Businesses: Facebook Now Offers Stalkerish Ads That Target Nearby Customers
Social Media

Local Businesses: Facebook Now Offers Stalkerish Ads That Target Nearby Customers

Oh, the places Facebook knows your customers go! And live.
NYC Orders Ad Firm to Remove Tracking Beacons Installed in Public Phone Booths
Marketing

NYC Orders Ad Firm to Remove Tracking Beacons Installed in Public Phone Booths

The city initially gave the ad firm its approval to install tracking beacons in old-fashioned phone booths but reversed course when the public was made aware of the project.
Balance Product Development and Branding in Your Budget
Marketing

Balance Product Development and Branding in Your Budget

There's no one-size-fits all solution to startup spending. Avoid wasting hard-earned money. But don't skimp on these three things.
Marissa Mayer: Privacy Fanatics Will Have a Less Awesome Life Online
Technology

Marissa Mayer: Privacy Fanatics Will Have a Less Awesome Life Online

At an Advertising Week event this week, the Yahoo CEO addressed the hypercharged debate over how personal data should be used on the web.
Market to Empowered Women: It's Ethical -- And It's Good for Business
Marketing

Market to Empowered Women: It's Ethical -- And It's Good for Business

Facebook COO Sheryl Sandberg and top editorial and marketing executives weigh in on why it’s increasingly becoming good business to present strong, modern images of women in ad campaigns.
Beloved Brands Connect Emotionally to Lead the Pack
Marketing

Beloved Brands Connect Emotionally to Lead the Pack

Any company can release a product with the expected features, so you need to earn a place in your customer's heart.
Advertising's Next Frontier: Retroactive Product Placement
Marketing

Advertising's Next Frontier: Retroactive Product Placement

Universal Music Group will place ads in music videos that have already been filmed. By year's end, the ads are expected to adjust depending on a viewer's demographic and location.
Fast-Growing Ello a Facebook Killer? Not So Fast.
Social Media

Fast-Growing Ello a Facebook Killer? Not So Fast.

There's no denying the network was launched, at least partially, in reaction to all the data Facebook collects on its users. But don't expect the nascent company to really threaten Facebook's dominance.
1 2 3 4 5 6 7 8 ... 11 Next
Ads by Google
Most Shared Stories

Connect with Entrepreneur

Ads by Google