One of the most important steps in planning your pay-per-click campaigns is choosing the keywords that will attract interested shoppers. These third-party tools can help.
Advertising Articles and Videos
The director of MIT's Center for Civic Media explains the trajectory of online advertising as we know it.
There are many variations of this format kicking around, but this is one of the simplest approaches.
Our finalists have created everything from the world's first Twitter-based advertising agency to a toy startup that purports to be the 'Netflix for Legos.'
Even if your product really is new and improved, there is a more memorable way to say so in your advertising.
Domino's ad for Specialty Chicken features a reference to a failed cookie pizza just as Pizza Hut rolled out a cookie pizza of its own.
Here are four steps to take to get started with a new content marketing campaign.
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The TV host acknowledged that his backing of these products have 'provided fodder for unscrupulous advertisers.'
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